Apple's QuickTime VR technology is a great way to convey spatial information.
Real estate, travel, art – so many industries can benefit from this unique medium.

Drag the mouse across the image above to scroll it. If you don't see it, you may not have QuickTime installed. Click here to get QuickTime.

On most of our shoots we use a completely digital process which allows us to
go from client location to the Web in just a few hours.

For real estate developers, event promoters, and other professions requiring
dynamic, up-to-date spatial content, this quick turnaround can make the
difference in the effectiveness of your Web presence. And with a growing audience of more than 100 million QuickTime users, the opportunity has never been more compelling. (See also this breakdown of plugin market penetration.)

For more QTVR panoramas, visit Apple's QTVR Authoring Page

If you can't see the QTVR panorama above, it may be because of recent changes to Microsoft Internet Explorer. Mac users and Netscape users are unaffected.

To restore compatibility, Apple has provided an ActiveX control. Please visit http://www.apple.com/quicktime

For background on this issue see Apple's tech note, Windows Internet Explorer 5.5 SP2 and 6.0 with QuickTime.

For an editorial view on Microsoft's relationship with standards, see Robert X. Cringely's article, The Death of TCP/IP.